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SHOP PRODUCTS, SERVICES, TEACHINGS BY
Juhl Jaxen
Rachel Boone
Founder, Mindful Marketing
About

Rachel Boone is a strategic growth advisor, consultant, and guide who helps individuals and organizations navigate periods of change with clarity, intention, and aligned action.


As the Founder of Mindful Marketing, Rachel brings over two decades of experience supporting business owners in building strong, sustainable companies by aligning marketing strategy with the operational foundations that support it. Her work is known for blending data-driven insight with thoughtful, full-picture strategy—helping businesses grow not just faster, but smarter.


At the heart of Mindful Marketing is Rachel’s ability to turn complexity into clarity. Her team combines thoughtful guidance with hands-on implementation for over 16 years —bringing ideas to life in a way that is both effective and authentic. More than a service provider, Mindful Marketing serves as a strategic partner in growth—supporting businesses through new ventures, expansion, transitions, mergers and acquisitions, and nonprofit initiatives.


Alongside her business work, Rachel also leads transformational spaces for women through Rachel Boone Consulting, supporting those navigating personal transitions such as divorce, identity shifts, loss, and rebuilding. Having walked through her own seasons of starting over, she brings a grounded, compassionate presence that helps women reconnect with their inner truth, strength, and direction.


What makes Rachel’s work unique is her ability to bridge both worlds—strategy and soul. Whether guiding a company through growth or a woman through transformation, her focus remains the same: creating clarity, building strong foundations, and supporting intentional next steps forward.


Through New World Woman and the Rise Up Circle, Rachel holds space for women navigating life’s turning points—offering a place where they don’t have to have it all figured out. With compassion, presence, and deep listening, she supports women in reconnecting with their inner truth, finding clarity in the midst of uncertainty, and moving forward with renewed strength, courage, and self-trust.


Rachel holds a BFA in Graphic Design, a Certificate in Web Programming, and an Executive MBA from Washington University in St. Louis. She is a lifelong learner who continually invests and immerses herself in endless hours of personal and professional development. Beyond her business pursuits, she actively engages in her community through nonprofit work, and is a mother of four beautiful souls.

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